Finding David

| Type | Alternate Reality Game |
| Launch Date | April 5, 2019 |
| Duration | 5 weeks |
| Active Players | 75,000+ |
| Geocaches | 23 locations |
| Phone Lines | 7 active numbers |
| Final Status | Incomplete (Hiatus) |
Finding David was an Alternate Reality Game (ARG) launched midway through Season 1 as part of the Tales from Nowhere Transmedia Program. The game followed participants as they investigated the disappearance of David Margolis, brother of main character Benji Margolis, through a combination of digital puzzles, real-world geocaches, phone interactions, and community collaboration.
The ARG expanded the show's mythology significantly, revealing connections between David's Big Ear research, the Beaumont family's Mithraic cult, and the true nature of the dimensional rift underlying Nowhere. While the main campaign reached a dramatic climax during the season finale, several threads were left deliberately unresolved for planned Season 2 content that never materialized.
Overview
Finding David operated on the principle of "This Is Not A Game" (TINAG)—never acknowledging its fictional nature. All communications presented themselves as genuine, and participants were expected to engage as if truly investigating a disappearance.
Entry points to the ARG included:
- TV Episodes: QR codes hidden in background shots
- Nowhere Files: Coordinates embedded in comic artwork
- Quiet Zone Portal: Messages from "anonymous sources"
- Social Media: David's preserved accounts posting posthumously
- Real World: Flyers posted in major cities
Campaign Phases
Phase 1: David's Trail (April 5-11, 2019)
The ARG launched with the discovery of David's blog, preserved exactly as he left it before his disappearance. Initial entries documented his work at the Big Ear Observatory—routine astronomical observations that gradually revealed anomalies.
Key Elements
- The Blog: 47 entries spanning 8 months before David's disappearance
- Signal Recordings: Audio files of unexplained transmissions
- Email Archive: David's correspondence with colleagues and family
- First Geocache: USB drive hidden in Green Bank, WV (real location)
Phase 1 Revelations
- David detected non-random patterns in cosmic background radiation
- His superiors dismissed his findings as equipment malfunction
- He began secret off-hours research, documenting everything
- His final entry mentioned a "meeting with someone who believes me"
Phase 2: The Mithraic Connection (April 12-18, 2019)
The USB drive from Phase 1 contained encrypted files requiring community collaboration to crack. The decrypted contents revealed David had discovered connections between the Big Ear's anomalous readings and historical records of the Beaumont family.
Key Elements
- Encryption Challenge: Multi-layered cipher requiring 200+ collaborative hours
- Historical Documents: 19th-century Beaumont family correspondence
- Mithraic Symbols: Recurring imagery linking cult to cosmic phenomena
- Phone Line Activation: First of seven numbers began accepting calls
The First Phone Call
Calling the number revealed a recorded message from a distorted voice:
Phase 3: The Truth About Nowhere (April 19-25, 2019)
Phase 3 revealed the true purpose of Nowhere's founding and the Beaumont family's multi-generational conspiracy. Participants pieced together evidence from multiple sources to understand what David had discovered.
Key Elements
- Cornelius Beaumont's Journals: Discovered via coordinate puzzle
- Town Charter Analysis: Hidden provisions in Nowhere's founding documents
- Satellite Imagery: Geometric patterns visible only from above
- Second Phone Line: "Hello, David" - a voice claiming to be him
The "Hello, David" Call
The second phone line featured what appeared to be David's voice, speaking in fragmented sentences:
Voice analysis by the community confirmed a 94% match to known David Margolis recordings.
Phase 4: The Convergence (April 26 - May 3, 2019)
Coinciding with Episodes 9-10, Phase 4 reached its climax as the ARG narrative merged with the TV show's events. Participants received real-time updates during broadcasts, creating a synchronized experience.
Key Elements
- Live Puzzle Event: 72-hour collaborative decode during Episode 9
- Emergency Broadcasts: Real calls to participant phones during finale
- Final Geocache Drop: 15 simultaneous locations across North America
- David's Last Transmission: Embedded in finale credits audio
David's Final Message
During the season finale credits, participants who had progressed through all phases received a final voicemail:
Phase 5: Final Transmission (Incomplete)
David's final message included a set of coordinates that no one has successfully decoded. This phase was intended to launch with Season 2 but remains suspended due to the hiatus.
Major Puzzles
The Big Ear Cipher (Phase 1)
A series of audio files containing what appeared to be random noise actually encoded messages using a custom cipher based on the Big Ear's Wow! Signal parameters.
- Duration: 3 days collaborative effort
- Participants: ~2,000 active decoders
- Solution: Spectral analysis + frequency mapping
- Revealed: First geocache coordinates
The Mithraic Wheel (Phase 2)
A complex visual puzzle based on Mithraic temple layouts combined with astronomical data.
- Duration: 5 days
- Participants: Required collaboration between historians, astronomers, and cryptographers
- Solution: Overlay of Roman Mithraeum floor plans on star charts
- Revealed: Cornelius Beaumont's journal location
The Family Tree (Phase 3)
Genealogical puzzle tracing Beaumont family lines and identifying which current Nowhere residents descended from the original Mithraic cult members.
- Duration: 4 days
- Participants: Heavy Reddit collaboration
- Solution: Cross-referencing show dialogue with historical documents
- Revealed: Several main characters' cult ancestry
The Convergence Map (Phase 4)
Real-time puzzle during Episode 9 requiring participants to plot cryptid sightings on a map to reveal a pattern.
- Duration: Live event (4 hours)
- Participants: 10,000+ simultaneous
- Solution: Sightings formed the Mithraic Tauroctony symbol
- Revealed: Final geocache locations
Real-World Elements
Geocache Locations
23 physical locations across North America contained USB drives, documents, and artifacts:
| Phase | Locations | Contents |
|---|---|---|
| 1 | Green Bank, WV | David's research USB |
| 2 | 5 major cities | Beaumont historical documents |
| 3 | 7 university towns | Cornelius's journal pages |
| 4 | 15 simultaneous | Final puzzle pieces |
Geocache hunters coordinated via Discord to ensure finds were documented and shared with the community. Several caches remain unfound—whether due to removal or location errors is unknown.
Phone Numbers
Seven phone numbers were active during the campaign:
- Line 1: "Anonymous source" - Mithraic conspiracy reveals
- Line 2: "Hello, David" - David's fragmented voice
- Line 3: Beaumont Industries customer service (with hidden menu)
- Line 4: Big Ear Observatory public line (after-hours messages)
- Line 5: Sheriff's tip line (recorded "witness" accounts)
- Line 6: Clara's direct number (motherly warnings)
- Line 7: Static only (frequency analysis revealed hidden audio)
Physical Mailers
500 participants who completed Phase 3 puzzles received physical mail packages:
- Aged newspaper clippings from Nowhere's founding
- A Mithraic pendant (replica prop from the show)
- Hand-written note "from Clara" with personal warnings
- Fragment of the final coordinate puzzle
Key Revelations
The Finding David ARG revealed crucial information about the show's mythology:
About David Margolis
- He discovered the Big Ear was intentionally positioned over a "thin place"
- His research proved the Beaumonts knew about dimensional anomalies for generations
- He was taken by Mithraic cult operatives, not killed
- He now exists in a liminal state between dimensions
- He can occasionally communicate through electromagnetic signals
About the Beaumont Family
- Cornelius Beaumont was the cult's "Grand Archon" in the 1890s
- The family deliberately attracted cryptids to Nowhere as a power source
- Thaddeus is attempting to break the family's covenant
- The "Hollow Men" from Episode 8 were failed transcendence experiments
About Nowhere
- The town's layout forms a containment sigil when viewed from above
- The Big Ear's true purpose is monitoring dimensional stability
- The Quiet Zone's radio restrictions are cover for something else
- The rift is slowly expanding—Season 2 would have addressed this
Community Collaboration
The Finding David community organized primarily through:
Discord Server
The unofficial "Finding David Investigation" Discord peaked at 15,000 members:
- Real-time puzzle collaboration channels
- Geocache coordination and photo sharing
- Phone call transcript archives
- Theory discussion and evidence boards
Subreddit (r/FindingDavid)
- Puzzle solutions and walkthrough guides
- ARG timeline documentation
- Speculation threads (strictly spoiler-tagged)
- Currently maintains "active investigation" for final coordinates
Community Wiki
A dedicated wiki catalogued every discovered element, puzzle solution, and revelation. This resource remains active and is the primary archive for the incomplete Phase 5.
Unsolved Mysteries
Due to the hiatus, several ARG elements remain unresolved:
The Final Coordinates
David's last message contained partial coordinates. Community efforts to decode the corrupted audio continue:
- Latitude confirmed: 39°47'22"N
- Longitude: Corrupted/incomplete
- Search expeditions have covered likely areas without success
- Some believe the full coordinates were never actually recorded
Unfound Geocaches
3 of 23 geocaches were never confirmed found:
- Phase 2, Location 3 (Chicago area)
- Phase 3, Location 5 (Pacific Northwest)
- Phase 4, Location 12 (Texas)
The Seventh Phone Line
Line 7 only ever played static, but frequency analysis suggested embedded audio. No definitive decode has been achieved, and the line was disconnected after the hiatus.
David's Current State
The ARG confirmed David is alive in some form but left unclear:
- His exact dimensional location
- Whether he can return fully
- What he meant by "the real architects"
- The nature of what he found at the unrevealed coordinates